One of My Favorite Words in Business

Evergreen. What is evergreen? All the aspects, components, and elements that remain constant with little to no change over time. From a business perspective, evergreen includes the tried and true business strategies that have worked in the past and will continue to work in the future. Evergreen is not about the new wiz-bang thing that […]

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What is a Squeeze Page, and How it Can Help You Make More Money Online

A squeeze page is simply a webpage on which someone must input some contact information (such as a name and email address) in exchange for a free product. The primary purpose of it is for a business to generate new leads by giving away a ‘lead magnet’ such as a free: In a sense, the

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The power of a headline and how it can help you get more attention

This is an updated post from a previous one I made about the power of a headline: The internet is flooded with information, posts, videos, and images trying to capture our attention. How do you bring attention to your content? It can be hard to stand out from the crowd. This is where the power

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Are You Interested in Affiliate Marketing? Then check Out ‘The Perfect Path’

Here is ‘The Perfect Path’ for affiliate marketers: This is a good fit for affiliates who: The first step to The Perfect Path is understanding the concept of building multiple streams of income. Here is the main structure of this: 1) Small commissions ($1-$50) 2) Mid-sized commission ($50-$300) 3) Big commissions ($1,000+) 4) Recurring commissions (ex. monthly commissions) The

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Two Common Types of Product Sales and Why Both Are Important

Here are two common types of product sales a business utilizes and why both are important: 1) One-time purchase 2) Recurring purchase A one-time purchase is pretty typical—buy some bananas at the grocery store. Most businesses offer products that customers can buy once and walk away with. The other type of product sale is a

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